If you are spending hours creating content and posting them on YouTube, know that you are not alone. YouTube is the biggest video streaming platform on the internet with more than 2 billion active monthly users. With these many active users, the platform harvests content to keep the theme engaged and entertained. On one hand, this gives creators an amazing opportunity to connect with people from all over the world, reach them with their own content, and build a solid fanbase. However, on the other hand, it creates an immense amount of competitiveness which you cannot win just by making creative content.
Every on YouTube is trying to be the number one creator but not everyone succeeds. Does that mean they cannot produce great content? No, it just means that they could not find the right strategies to promote themselves. This especially proves right for the musicians. The world of music is very big and competitive. You need the right strategies to move ahead and YouTube marketing is one of the most effective ways. So, today, let’s learn about how you can promote your Youtube videos to get the maximum views on your songs without spending a big check.
Paid and unpaid YouTube marketing: -
There are two types of YouTube marketing, paid and unpaid. Even though the aim of these two marketing is the same, to promote your songs, the ways are different. Let’s learn about them and find out how you can use them to your benefit.
The wonder of paid YouTube marketing -
You might be thinking launching paid campaigns for your YouTube music channel is a bit too much, especially if you don't have a big budget. But the reality is far from it. You would find tons of paid YouTube marketing websites on the internet that provide you ample and effective services at a reasonable cost. They would promote your music on YouTube and all its partner networks, increasing your views organically promptly. Here are the benefits of using paid YouTube marketing -
● Instant discoverability -
Using a paid promotion website would help you with the channel’s discoverability. The strategically crafted marketing campaigns would help your music to get discovered by listeners interested in similar styles and genres.
● Organic views -
Reputed marketing websites would help you gain views instantly, but all of them would be organic. You would not have to worry about fake views from bits which would make your channel a target for YouTube’s strict policies.
● Social media recognition -
Another benefit of using paid YouTube marketing websites for your music channel is that you would get recognition on other social media platforms too. Their marketing campaigns will promote you on different social media platforms as well, growing your following authentically.
The 3 top ways to increase YouTube views -
Ding paid promotions for your YouTube music career is the right step. However, that does not mean you would stop making efforts from your side. Here are the top 3 ways to promote YouTube videos, proven effective.
1. Relevant hashtags -
YouTube is the second biggest search engine on the internet and you can take advantage of it if you know the proper measures. One of the ways is to use relevant hashtags that increase the discoverability of your music video instantly when you use proper hashtags, they categorize and group your videos according to specific topics or themes. So, make sure to include them in not just the video titles, but descriptions and even in comment sections.
2. Use strategic keywords -
Keywords are your way to search engines, the single most important thing for online creators. By using keywords strategically on your videos, you tell the search engine that your video is the one that they should show to interested visitors. This is how you show p in specific searches, making your video more visible and gaining organic views.
3. Embedding your videos -
If you truly want the video to reach as many people as possible, consider embedding the content to your artist website or other blogs. This way viewers can watch the video without even leaving the site. You can do this in just a few simple steps -
● Go to the video on YouTube.
● Click on the “Share” button.
● Click on “Embed”.
● Copy the provided embedding code.
● Paste the code on the HTML of your website, blog, or wherever you want the video to appear.
Views from the blog, website, or social media accounts would still count as YouTube views and this is a great way to increase the numbers organically.
These are some of the ways you can promote your YouTube videos. However, the most important still remains to be your music. Make sure the music is of high quality and engaging so that people genuinely enjoy your offerings.