Explore the Global Impact on the K-pop Superstar Lisa

In the global pop culture scenario, one artist is making a big impact and growing faster than anyone else, and that is Lisa. Born as Lalisa Manobal, widely known as Lisa, this artist is mesmerizing everyone with her genre-bending musical works. Started her career as a band member of the K-pop girl group, BLACKPINK, this artist is now unveiling her career as a solo music artist. For years, she has worked in this group and showcased her exceptional talent. Being in this K-pop group, Lisa has shown her dominant presence on the stage. She has undoubtedly amused all the music enthusiasts from all around the world. It can be said that the artist has broken all the barriers and achieved utmost success in such a brief career span. Now, she is not only dominating the K-pop industry but one of the female K-pop idols. 

With every passing time, Lisa is delivering some of the outstanding music creations, which are leading her to gain even larger attention and get into the K-pop news. Currently, this singer and performer has become the symbol of artistic reinvention, international aspiration, and cultural fusion. She is exploring various avenues with her music creations, and that is quite surprising. Apart from the music industry, this music artist is making a deep impact on digital culture, fashion, and cultural diplomacy. Her contribution truly deserves appreciation. Her journey from a Thai trainee in Seoul to one of the biggest stars of her time is quite phenomenal. Thus, let’s revisit her exceptional journey of becoming one of the finest pop music artists-   

    • The rise of Lisa:

Lisa’s journey started from Buriram, Thailand, at a young age of 13. This passionate singer took part in a competitive audition for the Korean entertainment company, YG Entertainment. She was selected among the 4000 girls who had applied from Thailand. Right after that, she moved to Seoul when she was 14 and started her life as a trainee in a whole new country. Since then, she was trained in singing, rapping, dancing, and also the language. It is quite unbelievable, but the artist went through quite a difficult time while learning Korean, as she didn’t know anything at first. 

Right after that, in 2016, she made her debut with BLACKPINK as the youngest member of the group and a proficient rapper. And from that time, Lisa started to rise in her career. Right after joining the group, they started releasing their soundtracks, named ‘Kill This Love’, ‘Ddu-Du Ddu-Du’, ‘Pink Venom, ‘How You That’, and many more. With the initial releases, they started gaining much attention and reached out to the global listeners. Soon after that, the band became one of the best-selling girl bands, which was truly surprising for all. One of the most astonishing things is that she was the only member who was non-Korean, yet she has exceptionally adapted the language and also the culture. So, it can be said that her journey is a bridge between different cultures that will always be appreciated. 

    • The start of her solo career:

Lisa began her career with BLACKPINK in the year 2016, and after five years, Lisa’s solo career started. In the year 2021, Lisa launched her very first album, named ‘LALISA’, with the lead single of the same name. No one expected her to start her solo journey so early in her career. However, with the very first album, Lisa won the hearts of her listeners. It has been seen that the album broke several records within a brief time. In South Korea, her music instantly became a massive hit. Right after that, the video of ‘LALISA’ became the most viewed video of a solo artist within 24 hours. And it didn’t stop there, as the track ‘MONEY’ got more than one billion streams on Spotify. No other solo music artist has ever gotten to do so. At such a young age, achieving such big recognition is truly fascinating. As the artist started making her mark as a solo artist, she started breaking other records as well. She became the most followed K-pop artist on Instagram, which led her to achieve Guinness World Records for maximum streaming and attaining social-media milestones. 

Also Read: How K-pop is Influencing the World with Its Exceptional Creations?

Lisa is the first K-pop artist who have gotten both the MTV Europe Music Awards and MTV Video Music Awards. Within a short time span, Lisa has achieved a lot of achievements, which no one has ever imagined. Being a solo K-pop artist, she is the only one who has made such a huge impact on the global music scenario. In the years 2024 and 2025, the artist also started expanding her venture and launched her management company, named LLOUD. She has signed with RCA Records for this and will offer her very first full-length studio album, named ‘Alter Ego’, in 2025. In this album, she has worked with some of the biggest creators in the industry, which has led to her attaining more exposure. It is her diversity that led her to transform her career in such an astonishing manner. And that is what makes Lisa different from everyone else. 

    • Lisa’s impact on fashion:

Along with being an extraordinary singer, Lisa is making a deep impact on fashion as well. She is currently one of the biggest fashion figures in the whole world, which is helping her to become a global influencer as well. Lisa is the brand ambassador of various brands, along with being a fashion icon. It has been observed that she is the ambassador of Bulgari, Louis Vuitton, and also Celine. It is her outstanding appearances on the red carpets, magazine covers, and brand campaigns that have helped her to achieve this. At such a young age, Lisa has made great moves in her career that can never be ignored. Her initiatives in every aspect have led her to become a brand herself. Her earned-media value or EMV has risen at a high scale due to social media and ambassadorships. It has been seen that her presence at the international fashion shows has helped to make a million in attention and media impact. 

    • Lisa’s influence on the youth culture:

The 28-year-old rapper and singer has made a deep impact on the youth culture quite effortlessly. It has been seen that her appearances, Instagram posts, dance moves, personality, and more are playing a great role in the global youth. People from all around the world are mimicking her fashion looks and dance steps. Now it is coming to see that she has made a huge influence on the youth of her home country, along with the rest of the world. Thus, it can be said that Lisa is making a massive change in the culture that is quite rare to see in a music maker. It is her innovative take on everything she does. Her way of representation is much different from other creators. And that is why she has gotten the opportunity to establish herself in the industry in a whole new manner.  

    • The cross-cultural impact of Lisa: 

Whenever it comes to K-pop, there are a few stereotypical concepts. People always had a preconceived thought regarding how a Korean pop artist looks, sings, or performs. But with Lisa and her creations, everything has changed completely. With each new appearance or music creation, Lisa has always brought something new to the table. This Thai national artist has changed the South Korean entertainment pattern completely. No K-pop artist can now match her stardom. As the artist has created a huge sensation among all, it has become really hard to believe and tell whether someone bigger will be in the industry or not. Lisa is constantly working on things that no one has ever tried yet are possible. 

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As she has consciously worked on the cross-cultural elements, no one ever thought they were even possible. And that is why she is now known as the ‘cultural ambassador’. Other than Thailand, South Korea, or the whole of Asia, Lisa has offered many unique changes, and that is what made her bring so many cultural changes. It can be said that her success is enough to give assurance to a non-Korean that if they try, they can also achieve all these in their career. She is now the figure of hard work, uniqueness, and identification, which will lead her to achieving even bigger success. Lisa’s creations are a blend of Thai roots, Korean training, the sense of global music like dance, hip-hop, and pop, social media, and fashion. Another effective element of Lisa’s success in her career is her multilingual efficiency. She is fluent in English, Thai native, and Korean. This is helping her to grow in her career at an even faster pace. Right now, it can be said that Lisa’s contribution typifies the global pop stars of the 21st century whose impact can be borderless. 

Lisa is an artist who is amusing her admirers with constant innovations. With each passing time, she is offering something new to her audiences and breaking the stereotype of a music artist. And it is the reason for her exceptional growth in her career. Now, let’s find a few major takeaways and understand why Lisa’s impact on the global platform matters- 

    • The globalization of K-pop music: 

It cannot be denied that Lisa is the artist who globalized K-pop music. She is the one who has accelerated and helped to make a shift from only Korea to international. As she is of a non-Korean background, she has showcased her talent in complete potential. Her multi-language skills and the brilliant tactics of blending the languages in a unique manner have assisted her in making global footprints. Her innovative creations have attracted global listeners and made them more aware of K-pop music. So, it is definitely true that Lisa has globalized K-pop music and made it even bigger. 

    • The representation of a modern pop star: 

Lisa has shown what is a modern pop star and how they can make an impact on the global platforms. From streaming records to brand partnerships, social media influence, and more has helped her to create a whole new image of what a true modern pop star can be. There is nothing she cannot do as she is excelling in every new field. Her impact on the global culture in this digital era is truly remarkable. 

    • Her charming versatility:

Undoubtedly, Lisa is a versatile artist who never fails to amuse her audiences. Lisa is not a ‘one hit wonder’. She is an artist who will surprise you with an even newer soundtrack. She is constantly working on different ways to showcase her talent. Along with being a singer and Thai ambassador, she is also trying her hand at branding, acting, and businesses. Both her commercial and artistic creations are surprising the fans in every possible manner. It can definitely be said that the artist is showing her diversity with her work, which is the key reason for her massive growth. 

Also read: Top 7 K-pop Bands That Are Ruling The World in 2024

    • Lisa’s innovative soft power: 

Other than being a singer, Lisa is the cultural ambassador for Thailand. Her contribution, global fashion presence, and the cross-cultural collaboration a proof of what a pop star can be and how they can be the cultural bridges. It is her innovative works that lead her to bring different cultures of people together in the same place. It is one of her greatest powers, and Lisa knows quite well how to handle it. Thus, it is another key element of the artist that is assisting her to attain more growth in her career. 

    • The source of inspiration:

Even after being a non-Korean, Lisa has made a place for herself not only in the K-pop industry but the global platform as well. Starting her journey as a Korean artist, Lisa is not only an inspiration for Thai or South Asian people, but also the audiences from all around the world. Her success is like a statement of what can be done with the right effort and hard work. And that is why she is the true source of inspiration for all the youngsters from all around the world. 

In such a brief time of career, Lisa has offered some of the most astonishing things that no music artist has ever done. She is an artist who has brought a drastic change to the K-pop industry. Thus, it can be definitely said that her contribution to the world of K-pop industry and its global influence can never be denied.