Do you plan to get viral on YouTube? Or you are one of those who vouch for steady growth rather than instant success. What is your preference? The following aspects can help you reach your ideal goal. The idea is to grow with stability and to keep growing on this platform of limitless opportunities. These are some of the most useful ways to elevate your tracks on YouTube:
• Google-friendly keywords
• Optimized Video Description
• Catchy Thumbnail
• Concise Profile information
• Metadata
• The real value of the Video
• High-end Videos
• Regular Interactions
• Q&A Sessions
• Arrange Contents
• Be Active on YouTube
• Influencers
• Respect the Community Guidelines of YouTube
• Create Video Franchise
• Make Playlists
• Go Live
• CTAs
• Cross-promotion
• Promote Your Channel
• Holiday Special Videos
• Work On Timeless Topics
• Find Your Forte
• Post teasers on Social Media
• Follow YouTube Trends and Challenges
• Post Videos in Multiple Parts
• Get verified on YouTube
• Follow other YouTube Content Creators
So, without any further delays let’s dive into this extensive process of making your YouTube videos popular. In this article, we will not discuss everything mentioned on the aforesaid list, as some of them don’t require any sort of explanation. These tips and tricks will help you to reach your audience seamlessly and you can also get a thriving career on YouTube.
1. Use Google-friendly keywords
Optimizing video is a great way to reach your audience and you can complete this process with a lot less effort if you use these options. Many tools will help you suggest useful keywords that will elevate your videos to a larger audience. And choosing Google-friendly keywords will help you reach more audiences more seamlessly.
• Choose a keyword by using a Google-friendly keyword tool
• Analyze the Search Engine Results Page (SERP) of the Keyword
• Observe whether the keyword has more top-ranked videos or written content
• If possible add “How to” or “Tutorial” for your videos
• Choose one keyword for that specific video
These are the few and most important ways to use a keyword. Tutorials are one of the most highly watched videos on YouTube. Despite your video forte, adding “how to” can be easy unless you can make music videos. For music artists, they can start how to play guitar sessions in the beginning stages of their career at least.
2. Make Eye-catching Titles
Titles are a great way to attract more audiences for your videos. The best way to entice the audience is by making a title that is short and completely to the point. Despite your topic, choose a title that is not just highly informative but also triggers curiosity. Here are some attributes of an eye-catching title:
• Short but sweet
• Has a keyword
• “How to” or “Tutorial” or “DIY”
These are some of the most useful ways to gain attention and nothing can be more engaging than something that helps others. Educating others to create something new can be hard but through YouTube people have been not just making sumptuous dishes, they also have been acquiring the zest of life more consciously.
3. Custom-Made Thumbnails
YouTube has a very habit of capturing the worst thumbnail and this is only because they want you to offer something brilliant for your audience. To start this you can choose a much clearer and enticing screen of your videos or you can also make sure that you edit an exclusive thumbnail for your video and upload it while you are uploading the video.
• Resolution: 1280 x 720 px (best for 16:9 aspect ratio )
• Format: .JPG, .GIF or .PNG
• Size: respect the 2MB limit
• Add text and colors to encourage more clicks
• Choose a close-up image, if possible
• In confusion use a stock photo
• Be consistent with your other branding aspects like color scheme and fonts
These are some of the most beneficial aspects of making a custom thumbnail. With this option, you not only engage more audience but also create a highly prominent image on this platform. Using thumbnails properly can gain better aspects of branding, so, use it well.
4. Profile Information and Video Descriptions
Adding profile information is a seamless way to include some keywords that will help you reach your target audience. SEO is a great way to promote not just your videos but also your entire channel. And this is a great option to celebrate and enjoy exposure. But, how to use this portion to gain attention:
• Be consistent – Use a similar color palette, fonts, and layouts. Along with your profile, you can use the same on your social media platforms also.
• Optimization – This is another factor that you help in your exposure, use this portion to add keywords, but make sure YouTube penalizes “tag stuffing”. But adding a couple of keywords will go a long way without harming anyone.
• Intrigue Your Audience – compel your viewers to keep turning back to your videos. Descriptions can help you reach that. You can add links to your other videos here.
5. Offer Contact information in this segment
Don’t exceed 5000 characters – the first 150 characters will be shown and the rest will be in the "Show More" button.
• Use relevant hashtags
• Include relevant playlists
These actions will not just ensure credibility to your releases but also you can create an audience base through this option. These practices will take a long way while building your journey on YouTube. As per keywords are concerned, people can also mention their keywords in their video content but adding them in the description will help well.
6. Metadata
To use the metadata you need to first go through YouTube’s metadata guidelines. The Entice article mentions how you should keep your videos in place. And if you are wondering, two basic qualities will help you to understand these comprehensive guidelines:
• Be honest
• Quality over quantity
These are some of the options that will help you to gain a more effective audience and also you will get more approachable options for your releases. This also goes for the tags section where you can jumble up any random successful tags these have to be relevant.
7. Upload High-quality Videos
Offering high-quality videos is the only option to keep your fans engaged. Make sure the video's quality and the audio of the video are clear to make it more appealing to the audience. This will grip your audience otherwise; your videos will be lost in the crowd of well-made videos. Try and understand how to make evergreen videos, and get used to this process.
Also Read: Why Should You Promote Your YouTube Music Videos with Paid Services?
8. Get Verified on YouTube
Getting verified on YouTube is a way of acknowledging your authenticity on this platform. This will help you to gain more audience and also it will help you reach your target audience.
9. Interact with Your Fans
Keeping a strong interaction with your audience is a must in most cases. Here are some elaborative options that will help you to reach your audience seamlessly. These aspects of communication with help in a prolific way for a budding YouTube artist:
• Try Q&A
• Run Contests
• Be Active in Your Community
• Work with (the right) Influencers
• Participate in YouTube Trends and Challenges
• Create a Series
• Post Videos in Multiple Parts
• Make Playlists
• Go Live
• Cross-promote Your Channel
• Use Holidays
These options will keep your audience engaged and you can also create a strong interactive relationship with your audience. Apart from keeping your audience engaged this will help you to understand what they liked or what they will prefer to watch in the future. And not just that there are many aspects to this as you can also maintain a hearty relationship with your fellow YouTube artists.
10. Respect YouTube’s Community Guidelines
YouTube is cracking down hard as there are too many underage users. So, don’t post anything that you don’t want your little brother or sister or your child to see. Otherwise, the video will be flagged and it also might be removed from YouTube. So, before you upload a video on YouTube, read the comprehensive YouTube guidelines.
11. Add CTAs
Adding CTAs to your videos will help you reach more people, and some options are extremely effective while you are sharing your existing videos on your channel. Here’s what will help you optimally. Here are three options for you to add your CTAs:
• Direct host mentions – you can mention one of your relevant videos and offer the link to that other video in the ‘i’ button.
• Video descriptions – you can add several video links to the description this will also allow you to promote your other videos.
• End cards – add any videos of your choice at the end cards of the video to ensure that they are suggested with more of your videos after they have watched one.
These are some of the most unique yet effective options to keep your audience engaged with your content. All three options are customizable so you can use these options as per your need and convenience.
Lastly, Social Media is a great option for building engagement and if you are new to this field you need to make sure that you use social media to reach more people and gain your foothold on YouTube. You can post teasers of your videos on Social Media. You can also build excitement through regular community posts. And to the very least, you can follow your favorite YouTube artists and observe how they mingle with their audience.
